The Key Laboratory of Publishing Integration Development (Wuhan) held its unveiling ceremony on February 25, 2017, at the Conference Center of Wuhan University of Technology.

Key attendees included Kong Delong, Deputy Director of the Planning and Development Department of the State Administration of Press, Publication, Radio, Film and Television (SAPPRFT); Hu Wei, Deputy Director of the Hubei Provincial Bureau of Press, Publication, Radio, Film and Television; Zhang Qingjie, President of Wuhan University of Technology; and Wan Zhi, Deputy General Manager of Changjiang Publishing & Media Co., Ltd. Over 30 representatives from publishing institutions attended, including Li Xiaofeng, Director of the Reform Division (Planning and Development Department, SAPPRFT), Ni Qinghua, General Manager of Sinomaps Press, and Li Pei, Vice President of the Scientific and Technical Documentation Press.

The Laboratory was established to implement major national strategies such as media convergence. It aims to cultivate innovative talents equipped with new concepts and technologies for the publishing industry and to develop core, key, and generic technologies with independent intellectual property rights. By overcoming bottlenecks in publishing integration technologies, the Laboratory promotes the alignment of talent cultivation with emerging digital technologies. It provides technical support for industry development and standard formulation, contributing to the establishment of independent innovation mechanisms and platforms for China’s publishing integration sector.

Coinciding with the unveiling, the First Publishing Integration Technology Editorial Innovation Competition was launched. As the Laboratory's inaugural initiative, this competition serves as a significant step in promoting integrated publishing practices. It plays a crucial role in reinforcing integration concepts, guiding development directions, facilitating the transformation of editors into all-media professionals, and upgrading content production, management, and services to enhance the competitiveness of China’s publishing industry.